Radical-polemicist-radical or capitalist-strategist?

Why does the negative attract us more than the positive? A timely post in the time of COVID-19

Commenting on Yves’last post, it is my turn now to comment on Mme Sourgins’ book, The Mirages of Contemporary Art, yet to be translated into English.

Ms. Sourgins’ radical position vis-à-vis contemporary art reminds me of what Joël de Rosnay, doctor of science, former professor and researcher at MIT, says in his brand new book, La Symphonie du vivant, comment l’épigénétique va changer votre vie (Éditions Les Liens qui Libérez, 2019). The author invites us to dare to think positively instead of continuing to wallow in the muddy pool of breaking news, dramatic broadcast and violent collective reactions.

It is, however, difficult to break out of this vicious circle. Indeed, as Rosnay’s claims, a negative opinion appears to us smarter than a positive opinion. It’s true. If Ms. Sourgins would have had written about the contribution of contemporary art to the development of society, she would probably have been deemed naive and would not have received the media’s attention. To raise the popularity ratings, it is necessary to offer the public controversial subjects, negative comments, which provoke debate and confrontation. The media is banking on the fact that polemical analyzes are perceived as interesting and intelligent. On the other hand, they consider positive analysis to be amateurish and monotonous. Canadian sociologist Marshall MacLuhan noted about the media, and this as in the early 1970s “good news is no news”

However, it remains very interesting to learn that for reasons of biological predisposition, we are all attracted to bad news, fear being a survival mechanism. Joël de Rosnay reminds us of the theory of evolution, according to which everything that promotes survival and reproduction is strengthened and transmitted from one generation to the next. Thus, living things that remember bad experiences and ways to escape from them are more likely to survive. In this logic, the images and the testimonies of the victims of disasters would arouse in us feelings of empathy and the fear of living in similar situations, which we try to avoid.

I have often wondered why negative experiences can leave a vivid memory than positive experiences. In his book, de Rosnay explains that the production of adrenaline and cortisol associated with stress triggered by a negative event contributes to strengthening memory. The intensity of memory is linked to its emotional charge.

In conclusion, it is our fundamental nature that is responsible for this preponderance of bad news in the media. It is up to us to make a conscious effort to try to arrive at a more balanced discourse while keeping a critical mind. Our stress level would certainly decrease. Perhaps Ms. Sourgins would make more nuanced comments about contemporary art, while admitting that the appetite for controversy certainly helps promote her book.

You may listen to Joël on may Ted Talks. > https://www.youtube.com/watch?v=jCLRgkWcVDY

Or in French about his book > https://www.youtube.com/watch?v=IafFqKlhl3o

 

1 Comment

  1. Andrée St-Louis

    Interesting

     
    Reply

Thank you for leaving a comment!

Who are we

We all make art! It is part of culture. It is deeply rooted in human nature as a way of communicating with others. We all need to tell our stories because it is stories that link us all. We are all one, one creative mind! Though, all unique and equipped with unique ways of expressing ourselves. We live in constant search of that unique liberating voice. At Walk the Arts we aim to facilitate our art makers to explore new territories. Our painting classes and art history trips on three continents are meant to be rounded art experiences among small groups of like-minded adults. We offer an environment that fosters creativity. As we always say, art as religion is just a matter of faith. This blog is about living fully the experience of art, about finding our single artistic path, about the joy of art-making. We believe that making art accessible to all will lead to a betterment of our society.

Archives

Contact Us! North America and Europe

Twitter Updates

Art and Neurosciences

 

When a subject becomes familiar, the brain activity shuts down like when viewing a lovely chickadee painting…

Can we talk about the neuroscience of art? This is the question that French neurobiologist Jean-Pierre Changeux addresses in his beautiful book The Beauty in the Brain or La Beauté dans le Cerveau (Odile Jacob, 2016). Prof. Changeux describes how the human brain behaves when making or contemplating a work of art. To make a long story short, he argues that the neural bases of aesthetic pleasure are the product of the link between cognitive and emotional brain functions, in other words, the harmony between reason and emotion. Moreover, he gives some tips on how artists can maximize the impact of their works on their audience.

Evolving in art is just a matter of faith; only believe!

 

We refrain from teaching painting techniques easily found on the Net. We prefer taking the necessary time (36 hours) to fully involve the participant in reflecting on her or his art — including all levels, all media […]
Rest assured that having attended one of our online classes, you will be more confident in taming the landscape in your own way while on a plein-air painting workshop.

May I see the instructor’s works?

 

So why do we attend a painting workshop In Tuscany, Provence or South America? We attend a workshop to learn from each other, to share our passion, to live an art experience and to enjoy the power of knowledge through creation. This is what we offer at Walk the Arts.

Plein Air Painting = Trapping the Moment

 

Here’s a curious paradox: stopping time by painting quickly. Can one set a trap to catch the moment’s impression? Can the artist’s canvas trap the beauty and the wonder of observed events which melt all too quickly in the flow of time? Can time be halted? Yes, says Michael Findlay, obviously, this is what artists do…

Let Go! The Artist’s Way of Cooking

 

Ten years ago, here in Tuscany, we decided to write a recipe book but with so many good cookbooks in the market, we needed to propose a new idea. We had to find a modus operandi close to who we are and what we do as visual artists. The answer was in front of us and painting gave it to us: art and color!

%d bloggers like this: